Social Media Specialist

Job Description

We are on the lookout for a talented Social Media Specialist to join our vibrant marketing team in Durban. As a key player in our agency, you will be responsible for developing and executing innovative social media strategies that engage our audience and elevate our clients’ online presence.

Responsibilities

• Design and implement social media campaigns to increase brand awareness.
• Analyze metrics and adjust strategies to optimize performance.
• Develop strong relationships with online communities and engage authentically.
• Create reports for all social media activities and their impact.
• Support cross-functional marketing initiatives and promotional activities.
• Monitor competitor activities and adjust strategies accordingly.
• Create visual content for social media that reflects brand identity.
• Assist in the development and execution of promotional events.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years of social media management experience

Technical Skills

• Social Media Analytics
• Graphic Design Tools

Soft Skills

• Organizational Skills
• Team Collaboration

Languages

• English: Fluent

Advantageous

• Experience with social media advertising: Hands-on experience with paid campaigns on various platforms.
• Familiarity with email marketing tools: Knowledge of using email marketing tools for campaigns.

Benefits

• Comprehensive medical aid and dental cover
• Annual leave and sick leave provisions
• Access to a wellness program for employees
• Continuous learning and career advancement opportunities

Company Culture

• Continuous Improvement: Our culture is rooted in continuous improvement and learning.
• Inclusivity: We value inclusivity and strive to create an environment where everyone feels valued.
• Work-Life Balance: We promote a healthy work-life balance to ensure our team's well-being.