SEO Specialist

Job Description

As an SEO Specialist at our Johannesburg office, you will be tasked with enhancing our visibility on search engines through strategic planning and execution. Your role will include continuous analysis of website performance, keyword strategy, and competitor analysis. We want a proactive candidate who can adapt to the fast-paced digital landscape and deliver measurable results.

Responsibilities

• Take charge of off-page and on-page SEO activities.
• Create and manage SEO campaigns targeting specific market segments.
• Evaluate and report on the success of SEO initiatives.
• Suggest UX improvements based on SEO findings.
• Coordinate with graphic designers to improve visual SEO elements.
• Eliminate technical SEO hurdles and improve loading speeds.
• Implement A/B testing for SEO strategies and content.
• Collaborate with web development teams on technical SEO.

Requirements

Education

• Bachelor's degree in Digital Marketing or a similar field

Experience

• 4+ years of relevant experience in SEO

Technical Skills

• Keyword Research Tools
• Content Management Systems (CMS)
• Social Media Marketing

Soft Skills

• Creative Problem-Solving
• Teamwork

Certifications

• Google Analytics Certification
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with Local SEO: Knowledge of local search optimization techniques to improve local visibility.
• Experience in Content Creation: Ability to create engaging content that resonates with target audiences.

Benefits

• Attractive salary package with annual bonuses
• Comprehensive health insurance
• Remote working options available
• Support for ongoing learning and certifications

Company Culture

• Team Collaboration: Our team members regularly collaborate to achieve common goals and objectives.
• Work-Life Balance: We encourage a healthy work-life balance to enhance employee well-being.
• Recognition and Reward: We celebrate our employees' successes and contributions to the company.