SEO Specialist

Job Description

We are on the lookout for a passionate SEO Specialist who will be pivotal in optimizing our clients’ websites to enhance their search engine rankings and online visibility. The successful candidate will be responsible for conducting SEO audits, performing keyword research, and implementing on-page and off-page optimizations through relevant content strategies.

Responsibilities

• Run SEO audits and analyses on client sites and implement improvements.
• Create structured content strategies in alignment with SEO goals.
• Evaluate competitor SEO practices and develop counter-strategies.
• Track and analyze SEO success metrics, making recommendations as necessary.
• Work closely with web developers to optimize site architecture.
• Supervise and enhance social media campaigns to improve SEO.
• Create and manage effective PPC and paid search strategies for optimal ROI.
• Coordinate with graphic designers for the creation of visual content.
• Educate internal teams about the importance of SEO.
• Engage with clients to understand their needs and deliver effective SEO solutions.

Requirements

Education

• Bachelor's degree in Digital Marketing or Business
• Master's degree is a plus

Experience

• 4+ years of experience in SEO and analytics

Technical Skills

• SEO Tools (e.g., SEMrush, Ahrefs)
• Social Media Management

Soft Skills

• Creative Thinking
• Team Collaboration

Certifications

• Moz SEO Certification

Languages

• English: Fluent

Advantageous

• Experience with local SEO strategies: Knowledge of local SEO best practices to enhance regional visibility.
• Knowledge of voice search optimization: Familiarity with optimizations for voice search queries.

Benefits

• Comprehensive healthcare coverage
• Professional development opportunities
• Remote work options available
• Company-sponsored events and activities

Company Culture

• Continuous Learning: We prioritize ongoing training and skill development for our employees.
• Work-Life Balance: We offer flexible working arrangements to support our employees' well-being.
• Community Engagement: We actively engage in community initiatives and support local causes.