Content Strategist

Job Description

We are looking for an experienced Content Strategist to join our creative team in Johannesburg. You will develop and implement effective content strategies to engage our audience and drive growth.

Responsibilities

• Create compelling narratives that align with the company's brand values.
• Ensure all content adheres to SEO and content marketing best practices.
• Collaborate with analytics teams to track and report on content performance.
• Develop and manage content partnerships with influencers and brands.
• Conduct A/B testing to optimize content effectiveness.

Requirements

Education

• Bachelor's degree in Marketing or related field
• Master's degree preferred

Experience

• 5+ years of experience in a content strategist role

Technical Skills

• Social Media Platforms
• Data Analytics Tools

Soft Skills

• Strategic Planning
• Project Management

Certifications

• HubSpot Content Marketing Certification
• Digital Marketing Certification

Languages

• English: Fluent

Advantageous

• Knowledge of video marketing trends: Understanding current trends in video content production.
• Experience with influencer marketing: Ability to collaborate with influencers to promote content.

Benefits

• Full medical coverage and employee wellness initiatives
• Competitive salary with bonuses based on performance
• Generous leave policies including personal and sick leave
• Remote work opportunities and flexible schedules

Company Culture

• Inclusivity: We embrace diversity and create an inclusive environment.
• Growth Mindset: We focus on personal and professional development for all employees.
• Flexibility: We offer flexible work arrangements to support work-life balance.