SEO Specialist

Job Description

As an SEO Specialist, you will be responsible for developing and executing SEO strategies that enhance our clients' digital presence. Collaborating with cross-functional teams, you'll employ analytics to track performance and implement improvements, ensuring that we stay ahead in the digital landscape.

Responsibilities

• Research and analyze competitor SEO strategies.
• Optimize images and metadata for improved search rankings.
• Engage in local SEO strategies to enhance visibility within the community.
• Collaborate with web developers to ensure SEO best practices are incorporated.
• Develop training materials for other team members on SEO best practices.
• Participate in ongoing digital marketing campaigns to maximize reach.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field
• MBA with a focus on marketing is an advantage

Experience

• 3-5 years of hands-on SEO experience

Technical Skills

• Keyword Research Techniques
• Content Management Systems (CMS)

Soft Skills

• Project Management
• Team Collaboration

Certifications

• Google Ads Certification
• SEMrush SEO Toolkit Course

Languages

• English: Fluent

Advantageous

• Experience with Local SEO: Knowledge of optimizing for local search and managing Google My Business profiles.
• Proficiency in HTML/CSS: Ability to make minor tweaks in website code to improve SEO.

Benefits

• Flexible work schedule
• Remote working options post-probation
• Annual health check-ups
• Team-building events and outings

Company Culture

• Openness: We maintain an open-door policy where everyone can share their thoughts and ideas.
• Diversity: We celebrate diversity and strive to create an inclusive environment for all.
• Work-Life Balance: We prioritize work-life balance to ensure the well-being of our employees.