Product Marketing Manager

Job Description

Join us as a Product Marketing Manager where you will take the lead on product launches and marketing campaigns. You will be pivotal in crafting messaging that aligns with business strategy and engages customers throughout the product lifecycle in the Johannesburg market.

Responsibilities

• Manage relationships with external marketing agencies and vendors.
• Develop and oversee marketing budgets for product initiatives.
• Foster cross-departmental collaboration to ensure cohesive marketing efforts.
• Collect and analyze data regarding market trends to inform future product decisions.
• Participate in trade shows and industry events to showcase products.
• Provide regular updates to senior management on product marketing performance.

Requirements

Education

• Bachelor's degree in Business Administration or Marketing
• MBA preferred

Experience

• 5+ years of product marketing experience with a proven record

Technical Skills

• Brand Management
• Content Creation

Soft Skills

• Project Management
• Leadership

Certifications

• Certified Digital Marketing Professional (CDMP)
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Analytical skills with data visualization tools: Ability to analyze marketing metrics using tools such as Google Data Studio.
• Social media advertising: Familiarity with running targeted ads across social media platforms.

Benefits

• Comprehensive health benefits with dental and vision
• Performance bonuses
• Flexible working hours, including remote options
• Professional development opportunities

Company Culture

• Diversity and Inclusion: We celebrate diversity and promote an inclusive workplace.
• Accountability: We take responsibility for our actions and encourage transparency.
• Employee Well-Being: We prioritize employee wellness and work-life balance.