Market Research Coordinator

Job Description

We are in search of a dedicated Market Research Coordinator to assist in the execution of impactful research projects. This role encompasses gathering, analyzing, and interpreting market data to provide actionable insights and support strategic decision-making.

Responsibilities

• Lead market segmentation and analysis initiatives to inform marketing strategies.
• Utilize statistical analysis tools to interpret data and generate reports.
• Foster relationships with internal teams and external partners for effective collaboration.
• Prepare visual presentations of data findings to facilitate stakeholder understanding.
• Evaluate potential research tools and methodologies to improve project efficiency.
• Provide support in developing marketing campaigns based on findings.
• Actively participate in team meetings to discuss ongoing projects and insights.

Requirements

Education

• Bachelor's degree in Marketing or Social Sciences
• Master's degree is a distinct advantage

Experience

• 3-5 years in market analysis or marketing research

Technical Skills

• Survey Design
• Data Visualization Tools (Tableau)

Soft Skills

• Teamwork
• Critical Thinking

Certifications

• Google Data Analytics Certificate

Languages

• English: Fluent
• Zulu: Conversational

Advantageous

• Proficiency in Salesforce or CRM systems: Experience managing client data and analytics through CRM systems.
• Project Management Certification: An additional asset for managing research projects.

Benefits

• Health, dental, and vision coverage
• Retirement savings plan with company matching
• Flexible hours and remote work options
• Employee training and growth programs

Company Culture

• Commitment to Diversity: We are committed to fostering a diverse and inclusive workplace.
• Focus on Sustainability: We prioritize sustainable business practices in our operations.
• Flat Hierarchy: Our organization supports a flat structure to encourage open communication.