Digital Marketing Specialist

Cape Town FULL TIME R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

Join our energetic team as a Digital Marketing Specialist, where you will be responsible for developing and executing digital marketing strategies that drive engagement and lead generation. You'll work closely with our creative and analytical teams to craft compelling digital campaigns that connect with our audience and elevate brand awareness.

Responsibilities

  • Create, monitor, and optimize digital advertising campaigns.
  • Evaluate marketing data and suggest improvements to campaigns.
  • Engage with clients via social media and help build community.
  • Design and oversee email marketing campaigns to promote our services.
  • Stay updated with the latest trends in digital marketing and technology.
  • Coordinate with external vendors for content development and digital assets.

Requirements

Education
  • Bachelor's degree in Marketing or related field
Experience
  • 3-5 years of digital marketing experience with a demonstrated track record.
Technical Skills
  • Email Marketing
  • PPC Advertising
  • Graphic Design
Soft Skills
  • Team collaboration
  • Time management
Languages
  • English: Fluent

Advantageous

  • Familiarity with A/B Testing: Understanding of A/B testing principles to optimize campaigns.
  • Experience with Video Marketing: Knowledge of creating and promoting video content for marketing.

Benefits

  • Comprehensive health insurance
  • Annual performance bonuses
  • Paid time off and holidays
  • Professional development and training opportunities

Company Culture

  • Continuous Learning: We promote a culture of continuous learning and professional growth.
  • Flexibility: We understand the importance of work-life balance and offer flexible working options.
  • Employee Recognition: We recognize and celebrate the achievements of our team members.
Status: Closed