SEO Specialist

Cape Town FULL TIME R25,000 - R35,000 / Month
(R300,000 - R420,000 / Year)

Job Description

We are in search of a seasoned SEO Specialist who is passionate about digital marketing and eager to take our online presence to the next level. The successful candidate will be responsible for creating and executing effective SEO strategies that increase organic traffic and improve search engine rankings. If you have a knack for analytics and enjoy working in a dynamic environment, we want to hear from you!

Responsibilities

  • Develop and implement effective SEO strategies to improve website visibility and search rankings.
  • Conduct comprehensive keyword research and competitive analysis.
  • Optimize website content for search engines and user experience.
  • Monitor SEO performance and generate regular reports on key metrics.
  • Collaborate with the content team to create SEO-friendly content.
  • Stay updated with the latest trends and algorithm changes in SEO.
  • Manage and maintain Google Analytics and Google Search Console accounts.
  • Assist in building backlinks and improving site authority.
  • Troubleshoot and rectify any technical SEO issues.

Requirements

Education
  • Bachelor's degree in a related field required, a Master's is a plus
Experience
  • 3+ years experience in digital marketing with a focus on SEO
Technical Skills
  • Keyword Research
  • Content Management Systems
Soft Skills
  • Problem Solving
  • Team Collaboration
Certifications
  • HubSpot SEO Certification
  • Inbound Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Experience with PPC Campaigns: Knowledge of managing PPC campaigns and their integration with SEO strategies.
  • Familiarity with Social Media Marketing: Understanding of how social media impacts SEO and brand visibility.

Benefits

  • Competitive salary and performance bonuses
  • Comprehensive health benefits
  • Flexible working hours
  • Opportunity for remote work days
  • Annual training and development budget

Company Culture

  • Innovation: We encourage out-of-the-box thinking and are committed to staying ahead of industry trends.
  • Team Spirit: We thrive on collaboration and support each other's growth.
  • Diversity and Inclusion: We believe in creating a diverse workplace and value contributions from every individual.
Status: Open