SEO Specialist

Job Description

Join us as an SEO Specialist where you will implement innovative strategies to enhance search engine rankings. We're seeking someone who is data-driven and ready to tackle challenges in a fast-paced environment.

Responsibilities

• Perform site audits and make recommendations for improvements.
• Manage link-building strategies to enhance domain authority.
• Work with social media teams to enhance content visibility.
• Utilize Google Analytics and Search Console for performance tracking.
• Prepare quarterly SEO performance reports summarizing key metrics.
• Innovate SEO strategies to outperform competitors.
• Train junior team members in basic SEO principles and practices.
• Review and optimize meta tags, headings, and content for target keywords.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Relevant SEO certifications are a plus

Experience

• 3+ years of proven SEO experience in a digital marketing environment

Technical Skills

• SEO Tools
• Keyword Research

Soft Skills

• Attention to Detail
• Analytical Skills

Certifications

• Google Analytics Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent
• Afrikaans: Conversational

Advantageous

• Experience with HTML/CSS: Familiarity with basic HTML and CSS for website optimization.
• Knowledge of UX principles: Understanding of user experience and its role in SEO strategies.

Benefits

• Health insurance and wellness programs
• 14 days annual leave plus public holidays
• Flexible working hours
• Opportunities for professional development

Company Culture

• Team Spirit: We promote a collaborative and inclusive work environment, valuing every team member's input.
• Growth Mindset: Our culture encourages continuous learning and personal development.