Market Research Analyst

Pretoria Full-time R25,000 - R35,000 / Month
(R300,000 - R420,000 / Year)

Job Description

Join our team as a Market Research Analyst, where you'll leverage your analytical skills to conduct in-depth market analyses. You'll design and implement research methodologies to gather data, evaluate trends, and produce comprehensive reports that inform our business strategies.

Responsibilities

  • Engage with target demographics to gather qualitative insights through focus groups.
  • Evaluate the effectiveness of marketing and branding strategies through market analytics.
  • Track and report on industry trends and competitor activities.
  • Interpret complex data and report it in an understandable format for non-technical stakeholders.
  • Develop actionable insights to enhance business performance.

Requirements

Education
  • Bachelor's degree in Marketing, Business, or related field
  • Master's degree preferred
Experience
  • 2-5 years of experience in market research or analysis
Technical Skills
  • Data Analysis
  • Statistical Software
Soft Skills
  • Analytical Thinking
  • Communication
Languages
  • English: Fluent

Benefits

  • Comprehensive medical aid
  • Retirement fund contributions
  • Flexible working hours
  • Professional development opportunities

Company Culture

  • Collaboration: We cultivate a culture where teamwork and shared ideas drive our success.
  • Innovation: Encouragement of creative thinking and innovation in our methodologies.
  • Diversity and Inclusion: We embrace diversity and promote an inclusive workplace, welcoming talents from various backgrounds.
Status: Open