Content Strategist

Job Description

Join our Pretoria team as a Content Strategist, where your creativity will help shape content that captivates and informs. Collaborating with various teams, you'll craft strategies that elevate our brand and engage our audience effectively.

Responsibilities

• Develop content strategies that enhance brand awareness and engagement.
• Lead content ideation sessions and manage project timelines.
• Analyze data to derive insights and optimize content strategies.
• Ensure all content adheres to brand guidelines and messaging standards.
• Collaborate with analytics teams to understand audience behavior.
• Create compelling articles, blogs, and social media content.
• Conduct regular audits of existing content to ensure relevance and accuracy.

Requirements

Education

• Bachelor's degree in a relevant discipline
• Further qualifications in Digital Marketing are desirable

Experience

• 4+ years of experience in digital marketing and content strategy.

Technical Skills

• Social Media Marketing
• Content Analytics

Soft Skills

• Strategic Thinking
• Problem-solving

Languages

• English: Fluent
• Afrikaans: Intermediate

Advantageous

• Experience with Email Marketing Tools: Knowledge of platforms like Mailchimp or HubSpot for email campaigns.
• Familiarity with Video Production: Basic skills in video editing for content creation.

Benefits

• Comprehensive health benefits
• Generous annual leave
• Regular team-building activities
• Employee wellness programs

Company Culture

• Inclusivity: Our workplace values diversity and inclusion, providing equal opportunities for all.
• Collaboration: We work together across teams to achieve common goals.