Digital Marketing Specialist

Job Description

We're on the lookout for a creative and results-driven Digital Marketing Specialist to join our dynamic team in Durban. The ideal candidate will have a keen understanding of digital marketing strategies, from SEO to social media, and will play a pivotal role in driving our clients' success.

Responsibilities

• Execute comprehensive digital marketing plans to drive traffic and engagement.
• Utilize analytics tools to monitor and report on website traffic and conversions.
• Collaborate with designers to create impactful digital assets.
• Manage and optimize paid advertising campaigns on platforms like Google Ads and Facebook.
• Facilitate webinars and online events to promote client brands.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Advanced degree is an asset

Experience

• 3+ years of experience in a digital marketing role

Technical Skills

• Email Marketing
• Social Media Management

Soft Skills

• Project Management
• Teamwork

Certifications

• Facebook Blueprint Certification
• Digital Marketing Institute Certification

Languages

• English: Fluent

Advantageous

• Experience with video marketing: Knowledge in creating and editing promotional videos.
• Familiarity with local market trends: Understanding of the South African digital landscape.

Benefits

• Comprehensive health insurance
• Career development opportunities
• Remote work flexibility
• Team-building activities and events

Company Culture

• Continuous Learning: We prioritize ongoing learning and development, investing in our team’s growth.
• Work-Life Balance: We value a healthy work-life balance, providing flexibility to our employees.