Hospitality Marketing Specialist

Cape Town FULL TIME R20,000 - R25,000 / Month
(R240,000 - R300,000 / Year)

Job Description

As a Hospitality Marketing Specialist, you'll be responsible for curating marketing content, managing online campaigns, and collaborating with various departments to drive engagement and growth. If you're passionate about the hospitality industry and have a proven track record in marketing, we want to hear from you!

Responsibilities

  • Lead marketing initiatives to enhance customer experience.
  • Collaborate on the development of brand messaging and identity.
  • Manage budgets for marketing projects and campaigns.
  • Conduct consumer surveys to assess satisfaction and preferences.
  • Host workshops and training for staff on marketing strategies.
  • Develop partnerships with local businesses to broaden reach.
  • Stay updated on hospitality trends to inform marketing strategies.
  • Prepare detailed reports on marketing activities and outcomes.

Requirements

Education
  • Bachelor's degree in Business Administration or related field
  • MBA is an advantage
Experience
  • 4+ years of experience in a marketing role within the hospitality sector.
Technical Skills
  • Content Strategy
  • Social Media Management
Soft Skills
  • Project Management
  • Teamwork
Certifications
  • Project Management Professional (PMP)
  • Digital Marketing Certification
Languages
  • English: Fluent
  • Xhosa: Basic

Advantageous

  • Proficient in video marketing and content creation: Ability to create engaging video content for marketing purposes.
  • Knowledge of analytics tools (e.g. Google Analytics): Experienced in tracking and reporting on marketing metrics.

Benefits

  • Comprehensive medical insurance coverage
  • Flexible working arrangements
  • Employee discounts on accommodations and dining
  • Training and professional development opportunities

Company Culture

  • Inclusivity: We celebrate diversity and are committed to creating a welcoming environment for all employees.
  • Sustainability: We prioritize sustainable practices to reduce our environmental footprint and support local communities.
  • Continuous Learning: We invest in our employees' growth through ongoing training and development programs.
Status: Closed