SEO Specialist

Cape Town FULL TIME R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

Join our dynamic team as an SEO Specialist, where you will optimize our web content and ensure best practices for organic search. Your analytical skills and digital marketing knowledge will be instrumental in boosting our online presence. This role requires an individual who is proactive and detail-oriented, capable of delivering results in a fast-paced environment.

Responsibilities

  • Implement on-page and off-page SEO techniques.
  • Analyze competitor SEO strategies to identify opportunities.
  • Assist in the development of a backlink strategy.
  • Utilize analytics tools to monitor website performance.
  • Conduct A/B testing to optimize campaign efficiency.
  • Report weekly on SEO activities and adjustments.

Requirements

Education
  • Bachelor's degree in Digital Marketing or relevant field
  • Master's degree is a plus
Experience
  • 3+ years of experience in a similar role
Technical Skills
  • Content Management Systems
  • HTML/CSS
Soft Skills
  • Creativity
  • Teamwork
Certifications
  • HubSpot Inbound Marketing Certification
  • Yoast SEO Certification
Languages
  • English: Fluent

Advantageous

  • Experience in mobile SEO: Experience optimizing websites for mobile search capabilities.
  • Knowledge of local SEO strategies: Understanding of local SEO tactics for targeting specific regions.

Benefits

  • Health, dental, and vision insurance
  • Performance bonuses
  • Paid time off and holidays
  • Remote work flexibility

Company Culture

  • Learning and Growth: We prioritize continuous learning and offer opportunities for personal and professional development.
  • Community Engagement: We believe in giving back and actively participate in community initiatives.
  • Work-Life Balance: We strive to maintain a healthy work-life balance for all our employees.
Status: Open