Social Media Manager

Job Description

We're looking for an experienced Social Media Manager to lead our online presence in Johannesburg. You will collaborate with our marketing team to create impactful social media strategies, increase followers, and drive engagement. If you're a visionary with a strong understanding of social media trends, this is the role for you!

Responsibilities

• Lead social media strategy sessions to brainstorm new ideas and campaigns.
• Regularly interact with followers to create a personable brand image.
• Utilize analytics tools to track performance and gather insights.
• Collaborate with PR to build a cohesive brand story across platforms.
• Identify key performance indicators to measure success.
• Optimize content for SEO across social media platforms.
• Participate in cross-departmental projects to support overall business goals.
• Create monthly reports showcasing growth and engagement metrics.
• Facilitate crisis management communication on social media.
• Manage budgets for paid social media advertising campaigns.

Requirements

Education

• Bachelor's degree in Marketing or Communications
• Additional certifications in digital marketing are a plus

Experience

• 5+ years of experience in a similar role

Technical Skills

• Digital Advertising
• SEO Knowledge

Soft Skills

• Strategic Planning
• Adaptability

Certifications

• Social Media Marketing Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Understanding of web analytics tools: Ability to analyze web traffic and social media metrics.
• Knowledge of email marketing strategies: Experience in creating and managing email marketing campaigns.

Benefits

• Comprehensive health and wellness benefits
• Generous leave policies
• Funding for professional development courses
• Employee recognition programs

Company Culture

• Inclusivity: We are committed to creating an inclusive environment where everyone feels valued.
• Work-Life Balance: We promote a healthy work-life balance for all our employees.
• Community Engagement: We encourage our employees to engage with the community and participate in charitable initiatives.