Social Media Manager

Job Description

We are looking for a skilled Social Media Manager to lead our online engagement efforts in Pretoria. This role will see you design and implement creative campaigns across social channels while analyzing performance metrics to refine our strategies. Your creativity and knowledge of social media trends will play a critical role in enhancing our brand's presence and reaching our business goals.

Responsibilities

• Lead social media initiatives to enhance brand awareness.
• Design and implement creative social media campaigns that align with business objectives.
• Analyze audience engagement and optimize content accordingly.
• Monitor competitors' social media activities and adjust strategies as necessary.
• Work on influencer partnerships and collaborations to expand reach.
• Prepare regular reports detailing campaign performance and insights.
• Foster community engagement and establish a strong online presence.
• Coordinate with the marketing team on community events and promotions.

Requirements

Education

• Bachelor's degree in Marketing, Communications or relevant field
• Postgraduate qualification is a plus

Experience

• 4+ years of experience in social media marketing or related roles

Technical Skills

• Facebook/Instagram Ads
• Graphic Design Skills

Soft Skills

• Time Management
• Analytical Skills

Certifications

• Social Media Marketing Strategy
• Certified Digital Marketing Professional

Languages

• English: Fluent

Advantageous

• Knowledge of influencer marketing: Experience in managing campaigns with social media influencers.
• Proficiency in email marketing: Background in crafting and implementing email marketing strategies.

Benefits

• Comprehensive health insurance
• Annual training budget for skill development
• Flexible working hours
• Team events and outings

Company Culture

• Continuous Learning: We encourage professional growth through continuous learning and development opportunities.
• Work-Life Balance: We support a healthy work-life balance to promote overall well-being.
• Recognition and Rewards: We recognize and reward the hard work and dedication of our team members.