SEO Specialist

Cape Town FULL TIME R20,000 - R30,000 / Month
(R240,000 - R360,000 / Year)

Job Description

We are looking for an experienced SEO Specialist who can help drive organic traffic and increase site engagement. You will be responsible for developing on-page and off-page SEO strategies, monitoring site performance, and collaborating with content teams to create impactful online campaigns. If you're driven by results and enjoy working in a fast-paced environment, we want to hear from you!

Responsibilities

  • Optimize content, meta tags, and images on client websites for designated keywords.
  • Utilize online marketing tools to track website performance and client progress.
  • Advise clients on SEO best practices and strategies tailored to their goals.
  • Work collaboratively with the team to enhance the user experience.
  • Develop local SEO strategies to improve visibility in targeted areas.
  • Keep current with industry developments to ensure long-term success in SEO strategy.
  • Assist with paid search strategies and analysis when necessary.

Requirements

Education
  • Bachelor's degree in Digital Marketing or related field
  • Relevant industry certifications in digital marketing or SEO are an advantage
Experience
  • 4+ years of hands-on experience in SEO
Technical Skills
  • Content Management Systems
  • Web Analytics
Soft Skills
  • Creativity
  • Teamwork
Certifications
  • Google AdWords Certification
  • HubSpot SEO Certification
Languages
  • English: Fluent

Advantageous

  • Experience with technical SEO audits: Ability to conduct thorough audits and present findings to improve website health.
  • Knowledge of local SEO strategies: Experience in optimizing for local search engines and location-based marketing.

Benefits

  • Comprehensive health insurance coverage
  • Employee development programs
  • Work-life balance initiatives
  • Performance bonuses

Company Culture

  • Professional Growth: We provide ample opportunities for personal and professional development.
  • Innovation: Innovation drives our strategies as we adapt to an ever-changing digital landscape.
  • Empowerment: We empower our employees to take initiative and contribute to our success.
Status: Open