Content Marketing Specialist

East London FULL TIME R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

Join us as a Content Marketing Specialist, where you will develop content strategies that elevate our brand's voice. Your expertise in writing, analytics, and content management will be critical in reaching our marketing goals. Collaborating with our team, you'll create targeted content that enhances engagement and drives traffic.

Responsibilities

  • Craft blog posts, articles, and case studies to promote our services.
  • Facilitate brainstorming sessions to generate content ideas.
  • Oversee content calendar and deadlines.
  • Monitor online discussions and respond to audience inquiries.
  • Help with market research to define content topics.
  • Edit and proofread content to ensure high-quality standards.
  • Conduct A/B testing on marketing content for optimization.
  • Develop strategies for content distribution across digital platforms.

Requirements

Education
  • Bachelor's degree in Journalism or related field
Experience
  • 3-5 years of experience in digital marketing or a related role.
Technical Skills
  • Email Marketing
  • Content Management Systems (CMS)
Soft Skills
  • Team Collaboration
  • Time Management
Languages
  • English: Fluent

Advantageous

  • Familiarity with Google Analytics: Understanding of how to analyze web traffic and content performance.
  • Experience with video content creation: Skills in producing and editing engaging videos for social media.

Benefits

  • Competitive salary package
  • Personal development budget
  • Flexible working hours
  • Health insurance
  • Paid time off

Company Culture

  • Innovative Environment: We promote a culture of creativity and innovation in our approach to marketing.
  • Team Collaboration: Strong emphasis on teamwork and collaboration to achieve common goals.
  • Growth Mindset: Encouragement for continuing education and skill development among employees.
Status: Closed