Social Media Manager

Job Description

We are looking for a dynamic Social Media Manager to join our team in Durban. The ideal candidate will have a passion for digital marketing and a knack for creating engaging content that resonates with our audience. You will be responsible for developing and managing social media strategies that align with our business goals while keeping abreast of the latest trends and best practices in social media marketing.

Responsibilities

• Lead the social media planning and execution process from start to finish.
• Create engaging content that promotes brand identity and engages the target audience.
• Develop effective strategies for audience growth and retention.
• Analyze user engagement data and adjust strategies accordingly.
• Facilitate online community discussions and foster relationships with followers.
• Work with the design team to create visually appealing posts.
• Provide training and support to junior team members when necessary.

Requirements

Education

• Bachelor's degree in Marketing, Public Relations, or a related field
• Additional courses in digital marketing are a plus

Experience

• 4-6 years of proven experience in managing social media

Technical Skills

• SEO Best Practices
• Paid Advertising

Soft Skills

• Adaptability
• Networking

Certifications

• Facebook Blueprint Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Experience in influencer marketing: Knowledge of engaging with and managing influencers for campaigns.
• Proficiency in video content creation: Skills in creating and editing videos for social media use.

Benefits

• Comprehensive health and wellness packages
• 401(k) retirement plan
• Opportunities for career growth
• Regular team-building events and retreats

Company Culture

• Continuous Learning: We prioritize upskilling and professional development for all employees.
• Work-Life Balance: We promote a healthy work-life balance to support employee well-being.