Content Marketing Manager

Job Description

We're on the lookout for an experienced Content Marketing Manager to lead our content strategy and execution in Gqeberha. The ideal candidate will excel at creating engaging content that resonates with diverse audiences, driving traffic and enhancing brand visibility across multiple digital platforms.

Responsibilities

• Lead the content creation process, ensuring alignment with brand messaging.
• Conduct market research to inform content strategy and develop audience personas.
• Implement a robust social media strategy to grow brand awareness.
• Monitor and report on key content metrics, adjusting strategies as needed.
• Oversee content distribution strategies across various channels.
• Engage with the audience through comments and discussions on social media platforms.
• Provide training and guidance to junior content creators.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field

Experience

• 3+ years of experience in content marketing or related field

Technical Skills

• Content Creation
• SEO Optimization
• Social Media Management
• Analytics Tools
• Email Marketing

Soft Skills

• Creativity
• Communication
• Project Management
• Collaboration

Languages

• English: Fluent

Advantageous

• Experience with Adobe Creative Suite: Familiarity with design software for creating content.
• Working knowledge of Google Analytics: Understanding of Google Analytics to assess content performance.

Benefits

• Competitive salary
• Health insurance and wellness programs
• Flexible working hours
• Opportunities for professional development

Company Culture

• Innovative Environment: We thrive on creativity and innovation, encouraging all employees to bring fresh ideas to the table.
• Supportive Team Spirit: Our team is dedicated to supporting one another to achieve shared goals.
• Continuous Learning: We provide numerous opportunities for growth and learning within the company.