Brand Manager

Job Description

Are you passionate about branding? We are seeking a skilled Brand Manager to join us in Durban! In this role, you'll develop brand strategies to elevate customer engagement and loyalty. Overseeing marketing campaigns and managing budgets will be part of your responsibilities, along with collaborating with marketing teams to optimize branding efforts.

Responsibilities

• Formulate marketing metrics to assess brand health.
• Lead brand training sessions for staff and partners.
• Implement strategies to improve customer engagement.
• Review campaign performance and refine approaches based on results.
• Participate in strategic planning with the executive team.
• Coordinate with external agencies for advertising and promotions.
• Utilize digital marketing strategies to enhance brand presence.
• Stay updated with global marketing advancements and integrate best practices.

Requirements

Education

• Bachelor's degree in Business Management or Marketing
• MBA or equivalent is preferred

Experience

• 5+ years of experience in a similar role

Technical Skills

• Market Research
• Campaign Management

Soft Skills

• Negotiation Skills
• Strategic Planner

Languages

• English: Fluent
• Zulu: Intermediate

Advantageous

• Familiarity with influencer marketing: Experience working with influencers to enhance brand reach.
• Knowledge of SEO best practices: Understanding of SEO to optimize digital campaigns.

Benefits

• Comprehensive medical aid coverage
• Performance bonuses
• Work-from-home options
• Annual company retreats

Company Culture

• Innovation: Our team is encouraged to think creatively and innovate.
• Recognition: We recognize and celebrate achievements to foster a positive work culture.
• Teamwork: Teamwork is paramount, and we highly value input from all members.