Product Marketing Manager

Cape Town FULL TIME R50,000 - R66,667 / Month
(R600,000 - R800,000 / Year)

Job Description

Join us as a Product Marketing Manager where you will spearhead initiatives to drive the adoption and growth of our product portfolio. You will work closely with development, sales, and marketing teams to position our products effectively in a competitive landscape.

Responsibilities

  • Lead go-to-market planning and execution for new product launches.
  • Analyze customer insights and market data to inform product decisions.
  • Work closely with sales teams to align marketing initiatives with business goals.
  • Utilize analytics tools to track and report on campaign performance.
  • Collaborate with internal stakeholders to streamline product feedback processes.
  • Maintain a pulse on emerging industry trends to inform future strategies.
  • Build strong relationships with external partners and stakeholders.
  • Facilitate customer feedback sessions to enhance product features.

Requirements

Education
  • Bachelor's degree in Marketing or relevant field
  • Master's degree is a plus
Experience
  • 5+ years of experience in product marketing
Technical Skills
  • Market Analysis
  • Digital Marketing
  • Project Management
Soft Skills
  • Communication
  • Team Leadership
  • Analytical Thinking
Certifications
  • Certified Product Marketing Manager
Languages
  • English: Fluent

Advantageous

  • Experience in SaaS marketing: Background in marketing software as a service products.
  • Familiarity with marketing automation tools: Experience using tools like HubSpot or Marketo.

Benefits

  • Competitive salary with performance bonuses
  • Health and wellness benefits
  • Flexible working hours
  • Opportunity for professional development

Company Culture

  • Creativity: We encourage innovative thinking and creative solutions.
  • Collaboration: Teamwork is at the heart of our success.
  • Diversity and Inclusion: We value diversity and strive to create an inclusive workplace.
Status: Open