SEO Specialist

Job Description

We are searching for a passionate SEO Specialist to join our lively team in Cape Town. The successful candidate will have the opportunity to implement and manage SEO strategies that will elevate our clients’ online presence. You’ll work closely with diverse teams to drive organic traffic and improve search engine rankings.

Responsibilities

• Analyze website traffic and user behavior to inform SEO strategies.
• Utilize tools such as Google Analytics, SEMrush, and Moz for reporting.
• Monitor website performance and troubleshoot issues.
• Coordinate with external SEO agencies and vendors as needed.
• Create detailed documentation of SEO processes and strategies.
• Participate in brainstorming sessions to develop innovative marketing strategies.

Requirements

Education

• Bachelor's degree in Marketing or a related field
• Master's degree preferred

Experience

• 5+ years of SEO experience with a proven track record

Technical Skills

• Analytics Software
• HTML/CSS

Soft Skills

• Project Management
• Creativity

Advantageous

• Experience with A/B testing: Ability to conduct A/B testing to improve conversion rates.
• Knowledge of UX principles: Familiarity with user experience principles to enhance website usability.

Benefits

• Health and wellness programs
• Annual performance bonuses
• Remote work flexibility
• Continued education reimbursement

Company Culture

• Growth and Learning: We support continuous learning and professional development for all employees.
• Work-life Balance: We promote a healthy work-life balance to ensure employee satisfaction.
• Community Engagement: We are committed to community service and giving back to society.