SEO Specialist

Job Description

We are on the hunt for an experienced SEO Specialist to join our Johannesburg team. In this role, you'll be responsible for optimizing our clients' websites and improving their online visibility. Your expertise in SEO techniques and tools will help drive organic traffic and enhance user experience.

Responsibilities

• Create and execute comprehensive SEO strategies tailored to clients.
• Analyze traffic and engagement metrics to drive strategic decisions.
• Work with social media teams to integrate SEO efforts.
• Identify technical SEO issues and implement corrective actions.
• Support content strategies with keyword and market analysis.
• Enhance website architecture and navigation for improved user experience.
• Prepare monthly reports on SEO performance and insights.
• Collaborate with marketing and sales teams to align SEO with business goals.

Requirements

Education

• Bachelor's degree in Digital Marketing, Business, or related field
• Master's degree in Digital Marketing is preferred

Experience

• 4+ years of experience in a digital marketing role focusing on SEO

Technical Skills

• Keyword Research
• Link Building

Soft Skills

• Creative Problem Solving
• Team Collaboration

Certifications

• HubSpot SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Experience in e-commerce SEO: Knowledge of SEO best practices in an e-commerce environment.
• Knowledge of social media strategies: Familiarity with how social media impacts SEO efforts.

Benefits

• Comprehensive health insurance
• Paid time off
• Remote work options
• Retirement savings plan

Company Culture

• Learning and Growth: We encourage continuous learning and professional development.
• Flexibility: We offer flexible working arrangements to support work-life balance.
• Community Impact: We actively contribute to our community and believe in giving back.