Market Research Analyst

Durban FULL TIME R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

As a Market Research Analyst, you will utilize various research methodologies to gather and analyze data about market conditions. You will be the bridge between client needs and market trends. Your findings will support decision-making processes across departments, fostering an environment of strategic growth and innovation.

Responsibilities

  • Execute comprehensive research projects from conception to delivery.
  • Derive insights from research data to drive business strategy.
  • Research and analyze market conditions and consumer attitudes.
  • Generate reports and presentations summarizing research results.
  • Collaborate with cross-functional teams to execute research initiatives.
  • Evaluate existing research and identify gaps in knowledge.
  • Utilize various research methodologies including surveys, focus groups, and interviews.
  • Track market trends and competitor activity.
  • Support the marketing team with data-driven recommendations.
  • Manage timelines for research projects to ensure timely delivery.

Requirements

Education
  • Bachelor's degree in Marketing, Business, or related field
  • Master's degree highly regarded
Experience
  • 2+ years of experience in marketing analysis or research
Technical Skills
  • Market Research Tools (Qualtrics, Tableau)
  • Data Visualization
Soft Skills
  • Analytical Skills
  • Teamwork
Languages
  • English: Fluent

Advantageous

  • Experience with Advanced Statistical Techniques: Knowledge of advanced statistical techniques such as regression analysis.
  • Proficiency in SQL: Strong SQL skills for extracting and analyzing data from databases.

Benefits

  • Health, dental, and vision insurance
  • Retirement savings plan
  • Professional development opportunities
  • Flexible working hours

Company Culture

  • Innovation: We encourage innovative thinking and foster creativity in all our projects.
  • Teamwork: Our culture supports collaboration and teamwork across all levels.
  • Employee Development: We emphasize employee growth through training and career development programs.
Status: Open