Hospitality Marketing Specialist

Johannesburg Full-time R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

As a Hospitality Marketing Specialist, you will be at the forefront of driving marketing strategies that increase customer engagement and brand visibility. Our ideal candidate is passionate about the hospitality industry and knows how to create exciting marketing campaigns that resonate with our audience.

Responsibilities

  • Lead the development of creative marketing programs for our hospitality services.
  • Analyze customer feedback to enhance marketing efforts.
  • Collaborate with internal teams to ensure a cohesive marketing approach.
  • Manage the company’s online presence, ensuring brand consistency.
  • Oversee market segmentation and targeting strategies.
  • Budget management for all marketing projects.
  • Develop marketing training materials for team members.
  • Drive initiatives that increase customer engagement and satisfaction.

Requirements

Education
  • Bachelor's degree in Marketing or Hospitality Management
  • Master's degree in Business Administration is a plus
Experience
  • 3+ years of experience in marketing roles with a focus on hospitality and tourism.
Technical Skills
  • SEO/SEM
  • Social Media Marketing
Soft Skills
  • Creative Thinking
  • Analytical Skills
Certifications
  • Digital Marketing Certification
  • Content Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with Email Marketing Platforms: Experience with platforms like Mailchimp for effective email campaigns.
  • Project Management Experience: Experience in managing marketing projects from concept to execution.

Benefits

  • Attractive salary with annual performance reviews.
  • Health and wellness benefits including gym membership.
  • Work-life balance with flexible hours.
  • Support for further education and professional development.

Company Culture

  • Customer Focus: Our guests are at the heart of everything we do.
  • Diversity and Inclusion: We are committed to building a diverse workforce.
  • Accountability: We take responsibility for our actions and their impact on our team and guests.
Status: Closed