Content Marketing Manager

Durban FULL TIME R30,000 - R40,000 / Month
(R360,000 - R480,000 / Year)

Job Description

As a Content Marketing Manager, you will strategize and execute content campaigns, harnessing SEO techniques and social media to reach a wider audience. Your role will directly influence our brand's voice and online presence.

Responsibilities

  • Manage and mentor junior marketing team members.
  • Conduct regular content audits and provide feedback.
  • Utilize analytics tools to evaluate audience engagement.
  • Drive strategies for user-generated content.
  • Establish partnerships with influencers to amplify reach.
  • Prepare regular reports on content marketing performance.

Requirements

Education
  • Bachelor's degree in Journalism or Public Relations
  • Master's degree in Marketing is preferred
Experience
  • 4+ years of experience in digital content marketing
Technical Skills
  • Email Marketing
  • Social Media Management
Soft Skills
  • Analytical Skills
  • Interpersonal Skills
Certifications
  • HubSpot Content Marketing Certification
  • Facebook Blueprint Certification
Languages
  • English: Fluent

Advantageous

  • Knowledge of video marketing techniques: Experience in creating engaging video content for marketing purposes.
  • Familiarity with marketing automation tools: Experience with tools like HubSpot and Mailchimp.

Benefits

  • Comprehensive healthcare coverage
  • Generous leave policies
  • Support for professional development and training
  • Work-from-home flexibility

Company Culture

  • Work-Life Balance: Our team is committed to achieving a healthy work-life balance.
  • Innovation and Creativity: We encourage out-of-the-box thinking to drive impactful strategies.
  • Community Engagement: We actively participate in community initiatives and support local causes.
Status: Open