Content Manager - Durban - Content Marketing

Job Description

We are on the lookout for a Content Manager to lead our content marketing efforts in Durban. The role involves strategizing and executing content plans to enhance brand visibility and engagement. The ideal candidate will have a robust background in content creation and management, along with a passion for storytelling.

Responsibilities

• Lead the content creation process, ensuring high-quality output.
• Optimize content for SEO to drive traffic and increase visibility.
• Work with other departments to align content with sales and promotional strategies.
• Engage in research to identify topics and trends that resonate with the target audience.
• Manage relationships with external agencies and freelancers as necessary.
• Implement content marketing campaigns to grow brand awareness.
• Conduct regular content audits to identify areas for improvement.
• Establish a feedback loop with stakeholders for continuous improvement.

Requirements

Education

• Master's degree is an added advantage

Experience

• 5+ years of experience in a content management position

Technical Skills

• Social Media Marketing
• Analytics Tools

Soft Skills

• Creative Thinking
• Team Collaboration

Languages

• English: Fluent

Advantageous

• Proficiency in data analysis tools: Skill in using tools like Google Analytics to assess content performance.
• Experience in project management: Ability to manage multiple projects and deadlines effectively.

Benefits

• Comprehensive health insurance
• Flexible working hours
• Access to training and development programs
• Annual leave and holiday pay

Company Culture

• Collaboration: Our teams work collaboratively, sharing knowledge and expertise for optimal results.
• Continuous Learning: We believe in continuous learning and provide opportunities for personal and professional growth.
• Community Engagement: We encourage our employees to engage with the local community through various initiatives.