Content Marketing Manager

Job Description

Join our team as a Content Marketing Manager and play a pivotal role in enhancing our digital presence. You will lead content creation efforts, manage content calendars, and ensure effective communication across departments. We're looking for someone with a passion for storytelling and a knack for converting insights into impactful marketing strategies.

Responsibilities

• Oversee the production of all marketing materials, ensuring brand consistency.
• Engage with clients to understand their content needs and expectations.
• Utilize SEO best practices in content creation to improve web visibility.
• Draft newsletters and email campaigns to strengthen client engagement.
• Work with the analytics team to report on content strategy efficacy.
• Facilitate training sessions for existing staff on content best practices.

Requirements

Education

• Bachelor's degree in Marketing or related field
• Master's degree in a relevant discipline is an advantage

Experience

• 4-6 years of experience in a marketing role with a focus on content creation

Technical Skills

• Social Media Management
• Email Marketing Tools
• Graphic Design Basics

Soft Skills

• Detail-Oriented
• Collaboration Skills

Certifications

• Certified Digital Marketing Professional (CDMP)
• Content Marketing Strategy Certificate

Languages

• English: Fluent
• Zulu: Conversational

Advantageous

• Experience with video production and editing: Familiarity with producing and editing video content for promotional purposes.
• Familiarity with influencer marketing: Experience working with influencers to enhance brand visibility.

Benefits

• Competitive salary package
• Health insurance benefits
• Flexible work hours
• Opportunities for professional development

Company Culture

• Team Collaboration: We believe in the power of teamwork and foster a collaborative atmosphere.
• Work-Life Balance: We advocate for a good work-life balance and flexibility in our working arrangements.