SEO Specialist

Job Description

We are looking for a detail-oriented SEO Specialist to enhance our online presence and drive organic traffic. The ideal candidate will have a deep understanding of search engine algorithms and best practices, combined with a knack for analytics and creativity. You will be responsible for developing optimization strategies, conducting keyword research, and creating engaging content that resonates with our audience, ensuring we meet our client's marketing goals.

Responsibilities

• Develop SEO strategies that align with overall marketing goals.
• Manage and optimize Google My Business listings.
• Cultivate relationships with influencers and bloggers for link-building.
• Conduct audits of existing content and recommend improvements.
• Provide training to team members on SEO best practices.
• Participate in brainstorming sessions for new campaign ideas.
• Report on SEO performance and recommend adjustments based on findings.

Requirements

Education

• Bachelor's degree in Web Development, Digital Marketing, or similar
• Master's degree in Marketing or related field is preferred

Experience

• 3+ years of experience in SEO, preferably in an agency setting

Technical Skills

• Keyword Research Tools
• Social Media Management

Soft Skills

• Creativity
• Time Management

Certifications

• HubSpot Inbound Marketing Certification
• Google Search Ads Certification

Languages

• English: Fluent

Advantageous

• Knowledge of local SEO strategies: Ability to optimize for local searches and improve local business visibility.
• Familiarity with Google My Business: Experience managing online business listings for local search visibility.

Benefits

• Comprehensive health and wellness benefits.
• Retirement savings plan with company match.
• Employee training and development programs.
• Work-life balance initiatives.

Company Culture

• Continuous Learning: A focus on continuous learning and growth for all employees.
• Supportive Environment: A culture that supports personal and professional development.
• Diversity: We value diverse perspectives and inclusive practices.