Digital Marketing Specialist

Cape Town FULL TIME R25,000 - R35,000 / Month
(R300,000 - R420,000 / Year)

Job Description

Join our team as a Digital Marketing Specialist! Your main focus will be enhancing our digital footprint through targeted campaigns and analytics. You will leverage SEO, email marketing, and content marketing to increase brand awareness.

Responsibilities

  • Execute and manage digital marketing campaigns across various channels.
  • Conduct keyword research and implement on-page SEO strategies.
  • Create and curate engaging content for our digital platforms.
  • Track and analyze website analytics to enhance user experience.
  • Engage with our audience on social media platforms.
  • Prepare regular reports on campaign performance and results.
  • Stay updated on industry trends and emerging technologies.
  • Support the marketing team with ad-hoc projects as needed.

Requirements

Education
  • Bachelor’s degree in Marketing, Communications or related field
Experience
  • 3+ years of experience in digital marketing
Technical Skills
  • SEO
  • Google Analytics
  • PPC
Soft Skills
  • Effective communication
  • Creative thinking
Certifications
  • Google Ads Certification
  • HubSpot Content Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Experience with email marketing software: Familiarity with platforms like Mailchimp or Constant Contact.
  • Knowledge of graphic design tools: Proficiency in tools like Adobe Photoshop or Canva.

Benefits

  • Competitive salary and performance bonuses
  • Health and wellness benefits
  • Flexible working hours and remote work options
  • Opportunities for professional development

Company Culture

  • Innovative Environment: We encourage creative thinking and innovation in our projects.
  • Team Collaboration: Our team works closely together, fostering a collaborative spirit.
  • Diversity and Inclusion: We value diversity and strive to create an inclusive workplace.
Status: Closed