Digital Marketer

Job Description

We are seeking a passionate Digital Marketer to join our dynamic team in Durban. In this role, you will be responsible for developing and executing effective digital marketing strategies that increase brand awareness and drive traffic to our website.

Responsibilities

• Create and manage content calendars for social media platforms.
• Conduct A/B testing on marketing strategies to maximize effectiveness.
• Work with influencers and partners to expand brand reach.
• Develop email marketing campaigns to nurture leads and convert prospects.
• Provide recommendations for website improvements based on analytics data.
• Collaborate with sales teams to align marketing strategies with sales goals.

Requirements

Education

• Bachelor's degree in Digital Marketing, Business, or a related field

Experience

• 3+ years of experience in digital marketing roles

Technical Skills

• SEO Tools
• Social Media Management Tools
• CRM Software

Soft Skills

• Time Management
• Team Collaboration

Certifications

• Facebook Blueprint Certification
• Digital Marketing Institute Certification

Languages

• English: Fluent

Advantageous

• Familiar with video marketing: Experience in video content creation and marketing strategies.
• Knowledge of UX/UI principles: Understanding of user experience design to enhance digital campaigns.

Benefits

• Comprehensive health insurance coverage
• Paid time off and sick leave
• Remote work flexibility
• Professional training and workshops

Company Culture

• Continuous Improvement: We actively promote continuous learning and personal growth for our team members.
• Inclusivity: We are committed to building a diverse team and ensuring everyone feels welcome.