E-commerce Specialist

Job Description

We are seeking an experienced E-commerce Specialist to join our team in Pretoria. In this role, you will develop and implement effective online marketing campaigns while also optimizing our e-commerce platforms to maximize sales and improve customer experiences.

Responsibilities

• Execute digital marketing campaigns through various channels including email, social media, and online advertising.
• Manage and enhance the user experience on the e-commerce website.
• Conduct A/B testing to optimize marketing campaigns and website functionality.
• Develop and execute outreach programs to build brand awareness and drive customer loyalty.
• Collaborate with the design team to create engaging promotional content.
• Maintain relationships with key stakeholders and partners to enhance product visibility.
• Provide insights and feedback on product performance and user experience.
• Analyze sales data and customer feedback to drive strategy improvements.
• Support the integration of new features and technologies to improve the e-commerce platform.
• Assist in the planning and execution of promotional events and product launches.

Requirements

Education

• Bachelor's degree in Business, Marketing, or a related field
• Relevant certifications in digital marketing are advantageous

Experience

• 5+ years of experience in e-commerce or digital marketing roles

Technical Skills

• Email Marketing Tools (Mailchimp, SendGrid)
• Social Media Advertising

Soft Skills

• Creativity
• Team Collaboration

Certifications

• Google Analytics Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience with Data Analytics Tools (Tableau, Power BI): Hands-on experience with data visualization tools to interpret data.
• Experience in B2B E-commerce: Familiarity with business-to-business e-commerce platforms.

Benefits

• Comprehensive medical aid and retirement plan
• Continuous training and upskilling programs
• Opportunity for remote work
• Company events and team-building activities

Company Culture

• Growth and Development: We promote continuous learning and development opportunities for our employees.
• Work-Life Balance: We believe in maintaining a healthy work-life balance for all team members.
• Sustainability: Commitment to sustainable practices in our operations and offerings.