Content Marketing Specialist

Pretoria FULL TIME R26,667 - R33,333 / Month
(R320,000 - R400,000 / Year)

Job Description

As a Content Marketing Specialist, you will develop and implement content strategies that engage and inform our target audience. You will be the creative force behind our content initiatives, utilizing a blend of writing, SEO, and social media strategies to enhance our online presence.

Responsibilities

  • Research and write articles, blog posts, and social media content that convey our brand's message.
  • Enhance user engagement via audience-focused strategies.
  • Work with external partners and influencers to broaden content reach.
  • Evaluate the effectiveness of campaigns and adjust strategies accordingly.
  • Contribute to the team’s creative process and share insights on trends.

Requirements

Education
  • Bachelor's degree in Marketing, Communications, Journalism, or equivalent experience
Experience
  • 3-5 years of experience in a content marketing or related field
Technical Skills
  • Copywriting
  • Email Marketing
Soft Skills
  • Analytical Skills
  • Time Management
Certifications
  • HubSpot Content Marketing Certification
  • Google Ads Certification
Languages
  • English: Fluent

Advantageous

  • Knowledge of content distribution strategies: Experience in developing strategies for content promotion across various channels.
  • Certifications in digital marketing: Additional certifications in digital marketing would be beneficial.

Benefits

  • Comprehensive health coverage
  • Yearly performance bonuses
  • Paid time off and holidays
  • Access to training and workshops

Company Culture

  • Growth Opportunities: We believe in the growth of our employees and provide ample opportunities for learning and career advancement.
  • Team Spirit: Collaboration is at the heart of what we do, fostering a driven and community-oriented team culture.
Status: Closed