SEO Specialist

Job Description

As our SEO Specialist, you’ll play a key role in crafting the digital strategy for our diverse client base. Your day-to-day operations will revolve around conducting in-depth keyword research, optimizing website content, and addressing on-page and technical SEO issues. The ideal candidate will have their finger on the pulse of the ever-evolving SEO landscape and be eager to learn and adapt.

Responsibilities

• Create actionable SEO strategies tailored to various clients’ needs.
• Conduct extensive keyword research to optimize content.
• Perform detailed audits of websites to gauge performance.
• Coordinate with teams to ensure the execution of comprehensive SEO plans.
• Regularly report on SEO performance and suggest improvements.
• Engage with trend research to keep strategies current.
• Enhance existing content through SEO-focused revisions.
• Formulate backlink strategies to enhance authority.
• Train staff on basic SEO practices.
• Track analytics data to inform strategic decisions.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field

Experience

• 3+ years of experience in SEO and online marketing

Technical Skills

• Link Building
• Technical SEO

Soft Skills

• Creativity
• Problem-solving

Certifications

• Google Ads Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with local SEO strategies: Understanding of local search strategies to benefit client visibility.
• Proficiency in Google Search Console: Ability to utilize GSC for monitoring and improving website SEO.

Benefits

• Comprehensive health and dental plans
• Generous leave policy
• Regular team-building activities
• Access to online courses for skill enhancement

Company Culture

• Innovation-driven: We welcome new ideas and encourage innovation to stay ahead in the digital landscape.
• Work-life Balance: We value the importance of a healthy work-life balance for our employees.
• Team Engagement: Regular team activities foster engagement and strengthen our workplace culture.