Digital Marketing Specialist

Job Description

Join our team as a Digital Marketing Specialist and take charge of our digital marketing initiatives. You will design campaigns across various channels, analyze market trends, and implement effective strategies to increase brand awareness and sales growth. Proficiency in analytics tools and digital advertising will set you apart.

Responsibilities

• Work closely with the design team to create visually compelling marketing materials.
• Track and manage website content updates and ensure consistency.
• Utilize CRM tools to segment audience and personalize marketing efforts.
• Coordinate with the sales team to align marketing strategies with sales goals.
• Assist in organizing promotional events and campaigns.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field

Experience

• 3+ years of experience in a digital marketing role or similar

Technical Skills

• Email Marketing

Soft Skills

• Analytical Skills

Certifications

• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience in email marketing: Proven track record in designing and executing effective email campaigns.
• Experience with CRM software: Familiarity with customer relationship management tools for improving engagement.