Social Media Insights Manager

Job Description

As a Social Media Insights Manager at Tech Innovations Inc., you will leverage analytics to improve social media strategies. You will analyze user engagement, monitor social media trends, and prepare regular insights reports to enhance our clients' online presence. Your role is vital in driving data-informed decisions and fostering brand loyalty.

Responsibilities

• Evaluate social media campaigns and derive insights.
• Lead initiatives for continuous improvement of social media practices.
• Work with external data partners to leverage additional insights.
• Ensure compliance with social media regulations and best practices.
• Create and maintain dashboards for real-time monitoring of performance metrics.

Requirements

Education

• Bachelor's degree in a relevant field
• Postgraduate qualification in Marketing or Analytics is preferred

Experience

• 5+ years of experience in digital marketing with a focus on social media

Technical Skills

• Social Media Platforms
• Content Management Systems

Soft Skills

• Leadership
• Adaptability

Certifications

• Certified Digital Marketing Professional (CDMP)
• HubSpot Social Media Certification

Languages

• English: Fluent

Advantageous

• Experience in Content Strategy Development: Ability to develop content strategies that align with audience insights.
• Knowledge of Brand Development: Understanding of brand positioning and how it relates to social media presence.

Benefits

• Comprehensive health, dental, and vision insurance
• Annual performance bonuses
• Access to employee wellness programs
• Support for continuous learning and growth

Company Culture

• Inclusivity: We support an inclusive workplace where all employees feel valued and respected.
• Continuous Learning: We provide various learning opportunities to help our employees grow professionally and personally.
• Work-Life Balance: We prioritize work-life balance with flexible scheduling and support for personal commitments.