Social Media Manager

Job Description

We are seeking a dynamic Social Media Manager to lead our digital marketing efforts in Cape Town. The ideal candidate should be proficient in creating impactful social media strategies and managing online communities.

Responsibilities

• Create social media calendars to manage content releases.
• Engage with followers and customers in a professional manner.
• Optimize social media profiles for better visibility.
• Conduct market research to identify trends and audience preferences.
• Collaborate with influencers to promote brand messages.
• Manage community outreach and public relations initiatives.
• Assist in creating marketing materials and promotional content.
• Evaluate and report on social media campaigns' effectiveness.
• Coordinate with designers for visual content creation.
• Implement SEO strategies for social media platforms.

Requirements

Education

• Bachelor's degree in Marketing, Public Relations, or related field

Experience

• 5+ years of experience in social media management and strategy development

Technical Skills

• Social Media Platforms
• Paid Advertising

Soft Skills

• Analytical Skills
• Leadership

Certifications

• Hootsuite Social Media Marketing Certification
• Digital Marketing Institute Certification

Languages

• English: Fluent

Advantageous

• Knowledge of email marketing platforms: Experience in email marketing could be beneficial for social campaigns.
• Proficiency in multiple languages: Being multilingual can enhance outreach efforts.

Benefits

• Comprehensive health and wellness benefits
• Generous leave policies
• Performance bonuses
• Support for ongoing training and certifications

Company Culture

• Diversity and Inclusion: We celebrate diversity and strive for inclusivity within our workplace.
• Work-Life Balance: We encourage a healthy work-life balance to keep our team happy and productive.
• Innovation-Driven: Our team is always focused on innovation, pushing the boundaries of digital marketing.