SEO Content Strategist

Job Description

We are seeking an SEO Content Strategist who will be responsible for creating and optimizing high-quality content to enhance our online presence and drive organic traffic. This role requires a strategic thinker with a passion for digital marketing and content management.

Responsibilities

• Lead the content creation process ensuring all content aligns with SEO goals.
• Provide recommendations for enhancing site structure and content architecture.
• Engage in A/B testing to identify the most effective content strategies.
• Create and maintain documentation of processes, strategies, and results.
• Train junior staff on SEO best practices and content optimization techniques.

Requirements

Education

• Bachelor's degree in Digital Marketing or similar

Experience

• 3+ years of experience in digital marketing with a focus on content strategy

Technical Skills

• Keyword Research Tools
• Social Media Marketing

Soft Skills

• Creativity
• Project Management

Certifications

• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Familiarity with Email Marketing Platforms: Experience using platforms like Mailchimp or Constant Contact for campaigns.
• Basic Understanding of HTML/CSS: Basic skills to troubleshoot and optimize content presentation.

Benefits

• Comprehensive medical aid coverage
• Retirement savings plan with employer contribution
• Paid time off for personal and family needs
• Professional development opportunities

Company Culture

• Continuous Improvement: We are dedicated to personal and professional growth, providing opportunities for learning.
• Work-Life Balance: We prioritize the well-being of our employees, fostering a balanced work environment.
• Community Engagement: We actively engage with our community, supporting local initiatives and development projects.